The Blow Dry Bar concept swept through London like, well, there are all kinds of clever metaphors (a wildfire? a viral video? a bona fide sensation?). Anyway, the Hershesons team is better at making women look and feel gorgeous than they are at concocting metaphors. They’ve done hundreds of thousands of blowouts, and are now ready to bring their own brand of affordable luxury to Selfridge’s on Oxford Street alongside their other locations around London.
What could be better than escaping from the hectic pace of your world and slipping into a comfortable seat, watching your favorite movie, sipping on something bubbly, catching up on text messages, and walking out with that drop-dead gorgeous hair that only celebrities should have? Nothing could, that’s what.http://www.hershesons.com/blow_dry_bar